DMARC & Email Auithentication

STARTING FEBRUARY 2024, EMAIL AUTHENTICATION IS NOW A REQUIREMENT

Google and Yahoo are turning what was once considered best practices for email authentication into mandatory requirements. Senders who don’t comply with the new requirements will start to see issues getting their emails delivered as of Feb 2024. If you want to make sure your emails get delivered to your recipient’s inbox, you must get your email authentication in place.

This includes messages sent on behalf of your organization by any third-party system or email service providers (ESPs), such as CRM’s, newsletters, billing systems, etc.

We highly recommend that you make sure all your outgoing email from all sources is properly authenticated using DKIM, SPF and DMARC, and perform full tests to test your compliance.
 
Not having a properly aligned and authenticated domain causes the following issues:-

  • scammers and criminals will send out spoof emails from your domain. This includes spam, phishing emails, scam emails, malware, and more.
  •  your domain will get blacklisted due to the above
  •  damage to your reputation due to the above
  •  legitimate emails from you will likely end up in recipients' spam folders and will not be read
If you want to learn more, please read the following documents
If you are happy to manage yourself we recommend signing up for an account with Easydmarc to monitor your compliance. The aggregate reports will show you how many emails are failing domain alignment checks, and the number of spoofed emails being sent from illegitimate sources.
Use the email testing tool to check that emails from all your valid sources (website, mailing list, CRM etc) are passing.
You can also use Mailgenius to test your email deliverability.

If you would rather have this managed for you, please checkout our plans and pricing.
 
 
  • dmarc, dkim, spg, mta-sts
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